To find a business broker in Australia who can sell your eCommerce business globally, you’ll want someone with:
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A track record of cross-border transactions
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A deep network of international buyers
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Experience with online, SaaS, and DTC businesses
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The ability to handle valuation, marketing, due diligence, and legal handover
Here’s a step-by-step guide, plus a shortlist of reputable brokers.
Step-by-Step: How to Find the Right Broker
1. Prioritise Global Reach
Not all brokers have international buyer networks. Look for:
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Listings on international marketplaces
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Past deals involving buyers from the US, UK, Europe, Asia
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SEO-optimized global presence (not just AU-focused)
2. Check Their Industry Focus
For eCommerce, look for brokers who specialise in:
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Shopify/DTC brands
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Amazon FBA
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SaaS or subscription boxes (if applicable)
3. Ask the Right Questions
When interviewing brokers, ask:
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“What % of your deals involve international buyers?”
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“Do you list on marketplaces like Empire Flippers, Flippa, or Acquire.com?”
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“Can I see case studies or testimonials from cross-border deals?”
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“How do you handle buyer due diligence across jurisdictions?”
4. Review Their Marketing Strategy
A great broker will:
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Package your business in a polished sale memorandum
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Target qualified buyers, not just list and pray
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Offer valuation advice with benchmarks
